Sharyn Inzunza | Résumé
Senior Communications Strategist
Strategic Communications
for High-Stakes Moments
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10+ years experience in sales, marketing, and enablement communications, turning complexity into clarity—the kind that motivates prospects, customers, and employees to take action
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Known for executive presence, works with leaders to position ambiguous concepts as clear communications that engage and motivate internal employees.
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Collaborative cross-functional partner who’s quick to share knowledge, ensuring consistent org-wide messaging that’s on-brand and built for high‑stakes, employee-facing experiences across digital and intranet ecosystems.
Core Skills
Leader Messaging Coaching | Executive Communication Design | AI and Technology Storytelling | Brand Messaging Development | Event Facilitator | Presentation Development | Internal and External Communications | Employee Engagement | Community Building | Content Marketing | Persuasive Writing | Copy Editing
Professional Experience
LINKEDIN, Sunnyvale, CA
Professional networking and career development platform, December 2022 - May 2026
Senior Communications Strategist, Go-to-Market Enablement (GTME), Center of Excellence (COE)
Shifted our enablement organization mindset from "mandatory” training for sellers to "learner engagement" through audience focus and stakeholder alignment.
Executive Narrative & AI Storytelling
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Translated complex AI capabilities into clear narratives, driving tool adoption for 250+ internal stakeholders, achieving an 85% engagement score for the internal AI tool integration initiative
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Implemented a Simplicity communication framework across 3 global regions that transformed complex, ambiguous initiatives into clear, actionable processes
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Developed the first successful leader-backed learning communities for 250+ GTME members and 1500+ sellers (hosted in Viva Engage)
Leader Partnership & Executive Advisory
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Secured senior leader buy-in to rebrand foundational programs, resulting in streamlined enablement, onboarding, and seller-training programs
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Ghost-wrote and published the VP's newsletter series (in Viva Amplify vs. Outlook Email) communicating an organizational change to 250+ stakeholders
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Coached leaders 1:1 on presentation goals, delivery, and audience connection across 3 lines of business and Customer Success & Support
High-Stakes Storytelling & Keynote Adjacent Work
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Led communication strategy and run-of-show scripting, supporting sales narrative training across 3 lines of business at LinkedIn's Las Vegas Sales Kickoff: 80% NPS, 75% of participants expected increased success in their manager roles, rated in top three breakouts across all of SK
ZOOMINFO, Vancouver, WA
Data brokerage platform, January 2020 - December 2022
Senior Copywriter
Supported leadership and cross-functional partners (digital marketing, product marketing, and customer success)—post-IPO and through multiple acquisitions—with internal communications and external marketing assets.
● Prepared and aligned messaging for CEO, CMO, and CPO keynote presentations
● Wrote content ads on LinkedIn with immediate 15% MQL increase
● Delivered ~100% lift in click‑through rates with targeted email narratives and subject lines
NEW PAGE MARKETING, LLC, Portland, OR
Content marketing services for B2B SaaS businesses, January 2015 - December 2020
Content Marketer, Owner
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Managed content marketing for startup and small- and med-sized businesses.
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Worked with individual clients 2+ years on average, continuing relationships by upselling services
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Developed and executed content marketing strategies for B2B SaaS products, targeting multiple industry sectors including telecommunications, IT, retail, and HR
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Managed marketing needs of a broad client base to high levels of satisfaction
Education
Master of Science, Secondary Education, English (with French Endorsement)
Old Dominion University, VA
Bachelor of Arts, Teaching and Learning English and French as Second Languages
University of Hawai’i at Mānoa, HI